SailGP Season 2
2020/2021
Client Brief
Deliver an engaging Sport Presentation programme for the Race Villages across all events to enhance the experience for the local audience, as well as delivering Prize Giving Ceremonies.
Our Response
Working closely with the SailGP team, we produced a fun and informative pre-race programme, incorporating screen content and site wide music, creating a fun, party atmosphere in the Race Villages. This included informative graphics and videos, daily highlight pages and team profiles to keep visitors up to date with the competition. This was scheduled alongside live interviews on stage with our Event Hosts. Expert Race Commentary was delivered during the race, with a live DJ providing the soundtrack. Live entertainment was also incorporated into the programme outside of racing. Prize Giving Ceremonies were delivered to a high standard, creating an unforgettable celebratory moment for the athletes and fans.